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Crayons advertising would be a media player for the biggest realtor IREO

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IREO has been chosen by Crayons advertising for the first time as a media player. It is understood that the company would set aside Rs. 50 Crores for the same in the coming months. The company is ready to take off their promotion business in OOH and print and its promotion on TV is expected to start off as soon as possible. The banners for OOH would come up in Delhi, the NCR and Punjab, whereas the print drive will kick-off in periodicals and newspapers. Hitherto, the same was being executed by McCann Erickson.
As per a source from www.propertykhazana.com, IREO realty group is said to be a giant investor in the country with an investment of $1.5 billion and further intends to pool in $500 million in various segments spread a period of 7 years. The group has around 13 projects located in major cities in India. For further details refer to www.propertykhazana.com.
Source: NBTVLIVE

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